Racket Revival came to me asking for a brand new logo design for their company. They were just starting up and needed a modern but friendly-looking design.
I started off with seeing how the logo would look incorporating the tennis racket into it to catch the reader's eye (left) but later moved onto a simpler, more memorable design (middle).
Here is the final amended logo (right). The client liked how the word 'Racket' was written similar to the stringing material used in tennis rackets themselves.